Holistic lifestyle insights for Weight management and Wellness

wisual - Website and app design


Obesity is an incredibly intricate lifestyle issue, influenced by a multitude of factors that contribute to undesired weight gain and its challenges. However, many weight management solutions currently available tend to oversimplify the problem. They primarily rely on an individual's physical data and their motivation level to provide what they label as "personalised" solutions.

Unfortunately, these approaches often overlook the intricate and highly personalised mechanisms that underlie obesity in each person.

In reality, the causes of obesity can vary widely from one individual to another. Factors such as genetics, hormonal imbalances, metabolic rate, psychological factors, and socio-economic conditions all play significant roles. To address obesity effectively, it's imperative to delve deeper into the unique complexities of each person's situation rather than offering generic solutions based solely on physical data and motivation.

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The Challenge

This application operates using an extensive questionnaire, which users are encouraged to complete periodically, either after making significant lifestyle improvements or within specific time intervals. This questionnaire serves the purpose of evaluating both a person's mental state and their habits.

enhance user engagement, we have incorporated gamification elements into the experience, motivating users to consistently participate in the questionnaire.

The Process

Following the problem definition and goal-setting, we conducted testing to identify the most user-friendly UI devices for quiz-taking. Ultimately, we designed forms to facilitate quick responses, especially for complex, multiple-choice questions.

The entire design process is illustrated in the double diamond diagram below.

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